AI Isn’t just for new-age Brands—Legacy Brands can harness its power too: Vikram Sakhuja at IDS 2025
The session explored how AI is reshaping media buying, creating deep consumer connections, and enabling legacy and new-age brands to ...
Tag: Madison Media
AAAI bestows Lifetime Achievement Award on Madison Media’s Vikram Sakhuja
Mumbai: Vikram Sakhuja, Group CEO of Madison Media & OOH, has been honoured with the Lifetime Achievement Award by the ...
MRUC re-elects Shailesh Gupta as Chairman; Vikram Sakhuja named Vice Chairman
Media Research Users Council India (MRUCI) held its 30th Annual General Meeting (AGM) on Thursday, September 12, 2024. Shailesh Gupta, ...
Leading brands and agencies bag top awards at IndIAA Awards 2024
Google wins in ‘Telecom, Technology & Logistics’, while Colgate-Palmolive in ‘Personal Care’ categories respectively Ogilvy wins 4, Moonshot fetch 3 ...
Pallavi Patil returns to Madison Media as VP of Insights and Strategy
Mumbai: Madison Media has welcomed back Pallavi Patil as Vice President – Insights & Strategy, reporting to Vikram Sakhuja, Group ...
KukuFM’s six-part Telugu language ad film series features the Kuku character
MUMBAI: KukuFM, which focusses on regional audio content, spanning across eight Indian languages and two international languages, has unveiled its ...
Madison Media retains media planning and buying mandate for BJP
According to the media report, the Bharatiya Janata Party has adhered with Madison Media for media planning and buying mandate. ...
Fragmentation is a big challenge for TV to get back to double digit ad revenue growth: Vikram Sakhuja
Mumbai: This year the Adex will grow by 12% and cross Rs. 1.11 lakh crore according to the Madison Media ...
Atomberg to partner with BCCI till 2026
Home appliance manufacturer Atomberg Technologies has partnered with the Board of Control for Cricket in India (BCCI). The deal was ...
Madison Media strengthens its leadership by appointing Puja Rai as Chief Strategy Officer
Madison Media, a unit of Madison World is delighted to announce the appointment of Puja Rai as their Chief Strategy ...
