Opinion: Three options to bring BARC back on track
Broadcast Audience Research Council (BARC), the joint industry body created for measurement of TV viewership in place of TAM with...
Opinion: What explains the Disney Star exodus?
Leading entertainment and broadcast network Disney Star has seen several top and mid-level executives leaving the company, a trend that...
How will Jio’s SVOD entry impact streaming ecosystem in India?
The digital content marketplace in India is likely to witness the entry of an aggressive OTT player in the second...
Could Star Sports’ removal from MSO base packs trigger a-la-carte adoption? Or will Jio sweep eyeballs?
Disney Star India’s primary sports channel Star Sports has lost its placement on 22.8 million cable homes as Multi System...
Transparent, unbiased measurement tool for OTT agreed by all welcome: Manish Kalra, ZEE5 India
The team at ZEE5 is riding high on the success of its Tamil original Ayali, and also the overall performance...
Moving from prime time debates one reason why viewers are coming to us: Zakka Jacob, CNN-News18
The business of broadcasting is changing, and news broadcasting is no different. It is a combination of television and digital...
IPL 2023: Will free-stream on Jio woo audiences away from Star Sports?
Media rights for the Indian Premier League is now shared between Disney Star and Viacom18 and the acquisition cost has...
